大眾汽車銷量如何提升

① 澶т紬奼借濺閿閲忎負浠涔堣繖涔堥珮 鐪嬪畬浣犲氨鏄庣櫧浜

涓轟粈涔堝ぇ浼楁苯杞﹂攢閲忓傛や箣楂橈紵鐪嬪畬浣犲氨鏄庣櫧浜

澶т紬奼借濺瀵逛簬奼借濺鐖卞ソ鑰呮潵璇存槸闈炲父鐔熸倝鐨勶紝灝ゅ叾鍦ㄩ攢閲忔柟闈錛屽ぇ浼楀搧鐗屼技涔庡苟涓嶉渶瑕佹媴蹇冿紝榪欐ｆ槸澶т紬奼借濺閿閲忛珮鐨勫師鍥犱箣涓銆傞櫎浜嗚繖涓鍘熷洜錛屾垜浠榪樻葷粨浜嗗叾浠栧師鍥狅紝涓璧鋒潵鐪嬬湅銆

棣栧厛錛屽ぇ浼楁苯杞︽槸鏈鏃╄繘鍏ュ浗鍐呭競鍦虹殑鍚堣祫杞︼紝榪欎嬌寰楀ぇ浼楁苯杞﹀崰鎹浜嗗緢澶х殑浼樺娍銆傚綋鏃剁殑鍥戒駭杞﹀苟娌℃湁鍍忕幇鍦ㄨ繖鏍峰彂杈撅紝鍩烘湰涓婂彧鏈夊ぇ浼楁苯杞﹁兘澶熻浜轟滑璁ゅ彲銆傚逛簬涓浜涘勾榫勮緝澶х殑杞︿富鏉ヨ達紝鍦ㄦ崲杞︽椂錛屼粬浠閫氬父浼氶夋嫨澶т紬奼借濺銆傝繖浜涜濺涓誨湪鍚戝埆浜烘帹鑽愭苯杞︽椂錛屼細鎺ㄨ崘澶т紬奼借濺錛岃繖鏍烽氳繃鍙ｅ彛鐩鎬紶錛屽ぇ浼楁苯杞︾殑閿閲忚嚜鐒剁ǔ姝ヤ笂鍗囥傝屽叾浠栧搧鐗岀殑杞﹁繘鍏ュ浗鍐呭競鍦鴻緝鏅氾紝鍥犳ゅけ鍘諱簡寰堝ぇ鐨勪紭鍔褲

鍏舵★紝鐗逛緵杞︽槸涓轟簡婊¤凍鍥藉唴甯傚満鐨勯渶奼傝岀敓浜х殑錛屽ぇ浼楁湕閫稿氨鏄鐗逛緵杞︾殑浠ｈ〃涔嬩竴銆備粠鑰佹炬湕閫哥殑閿閲忓氨鍙浠ョ湅鍑鴻繖鏄涓嬈鵑潪甯告垚鍔熺殑杞﹀瀷銆傛柊嬈炬湕閫竝lus涓婂競鍚庯紝閿閲忎篃鍦ㄤ笉鏂涓婂崌錛岃繖鏄澶т紬奼借濺閿閲忛珮鐨勫彟涓涓鍘熷洜銆

絎涓夛紝澶т紬奼借濺鐨勪駭鍝佺嶇被闈炲父涓板瘜錛屾棤璁烘槸閫夋嫨浠鋒牸杈冮珮鐨勮緣鑵撅紝榪樻槸浠鋒牸杈冧綆鐨勬嵎杈撅紝鎴栬呮槸SUV杞﹀瀷閫旇傚拰閫旀槀錛屼互鍙婁腑妗ｈ濺鍨嬫湕閫稿拰閫熻吘錛屽晢鍔¤濺鍜屼繚濮嗚濺搴旀湁灝芥湁銆傝繖緇欐秷璐硅呮彁渚涗簡鏇村氱殑閫夋嫨鏈轟細錛屼笉浠呬嬌娑堣垂鑰呰兘澶熼夋嫨鍒拌嚜宸卞枩嬈㈢殑杞﹀瀷錛岃繕鑳借妭鐪佸緢澶氶夎濺鏃墮棿錛岃繖鏄澶т紬奼借濺鐨勪紭鍔誇箣涓銆

絎鍥涳紝澶т紬奼借濺鐨勫壋鏂版ц緝楂樸備緥濡傦紝澶т紬CC鐨勬棤妗嗚濺紿楄捐℃彁鍗囦簡奼借濺鐨勬。嬈°傛ゅ栵紝澶т紬奼借濺鎺ㄥ嚭鐨勬丁杞澧炲帇鍜屽弻紱誨悎鍔ㄥ姏妯″紡涔熸槸涓涓闈炲父浜鐪肩殑璁捐★紝鍦ㄥ綋鏃舵病鏈夊叾浠栬濺浼佹彁鍑鴻繃錛岀幇鍦ㄥ凡鎴愪負涓縐嶆祦琛岀殑鍔ㄥ姏鎼閰嶃傚洜姝わ紝澶т紬奼借濺鐨勯攢閲忓苟涓嶄粎浠呮槸鍥犱負榪愭皵錛岃屾槸鍥犱負鍏跺疄鍔涖

② 澶т紬2瀛ｅ害閿閲忓ぇ娑56.2% 騫村唴灝嗗啀鎺7嬈炬柊杞

鏈鏂囨潵婧愪簬奼借濺涔嬪惰濺瀹跺彿浣滆咃紝涓嶄唬琛ㄦ苯杞︿箣瀹剁殑瑙傜偣絝嬪満銆

③ 涓轟粈涔堝ぇ浼楁苯杞﹀湪涓鍥介攢閲忚繖涔堝ソ

澶т紬奼借濺鍦ㄤ腑鍥藉競鍦虹殑鎴愬姛鍥犵礌

澶т紬奼借濺鍦ㄤ腑鍥藉競鍦烘寔緇璧扮孩錛屾垚涓洪攢閲忓啝鍐涚殑鏈夊姏絝炰簤鑰呫傚叾鎴愬姛鐨勫叧閿鍥犵礌浣撶幇鍦ㄥ氫釜鏂歸潰錛屽叾涓灝や負閲嶈佺殑鏄鍏舵椂灝氬栬傘佸崜瓚婂搧璐ㄣ佽愮敤搴曠洏銆侀珮鎬т環姣斻佺ǔ瀹氬彂鍔ㄦ満銆佸厖瓚沖姩鍔涖佸簽澶х殑淇濇湁閲忎互鍙婄粡嫻庣渷娌圭殑鐗規с

棣栧厛錛屽ぇ浼楁苯杞︾殑澶栬傝捐℃瀬鍏峰惛寮曞姏銆傛棤璁烘槸杞胯濺銆丼UV榪樻槸MPV錛屽叾鐙鐗圭殑璁捐￠庢牸鏃㈢簿鑷村張鑰愮湅錛屽厖鍒嗚繋鍚堜簡鐜頒唬娑堣垂鑰呭規椂灝氬＄編鐨勮拷奼傘傝屼笖錛屽ぇ浼楁苯杞︾殑杞﹁韓搴曠洏緇撴瀯鍧氬滻錛岀『淇濅簡椹鵑┒鑰呯殑瀹夊叏鍜屼箻鍧愯垝閫傚害銆

鍏舵★紝鎬т環姣旀槸澶т紬奼借濺鐨勪竴澶т寒鐐銆傚湪浠鋒牸鐩稿綋鐨勯夐」涓錛屽ぇ浼楁苯杞︽彁渚涗簡鏇撮珮鐨勯厤緗鍜屽搧璐錛屼負娑堣垂鑰呮彁渚涗簡鍗撹秺鐨勮喘杞︿綋楠屻傚叾鍙戝姩鏈烘ц兘紼沖畾涓斿姩鍔涘己鍔詫紝婊¤凍浜嗘秷璐硅呭歸┚椹舵ц兘鐨勯渶奼傘傛ゅ栵紝澶т紬奼借濺搴炲ぇ鐨勪繚鏈夐噺鎰忓懗鐫娑堣垂鑰呰兘杞繪澗鎵懼埌蹇冧華鐨勮濺鍨嬶紝騫朵韓鍙楀埌瀹屽杽鐨勫敭鍚庢湇鍔°

鍦ㄨ妭鑳芥柟闈錛屽ぇ浼楁苯杞﹀悓鏍瘋〃鐜板嚭鑹層傚湪娌逛環涓嶆柇鏀鍗囩殑浠婂ぉ錛屽ぇ浼楁帹鍑轟簡涓緋誨垪鑺傝兘杞﹀瀷錛屾繁鍙楁秷璐硅呯殑闈掔潗銆傚叾楂樹繚鍊肩巼涔熻╂秷璐硅呭湪璐杞﹀悗鍦ㄤ簩鎵嬭濺浜ゆ槗涓鍗犳嵁浼樺娍錛岃繘涓姝ュ炲己浜嗗ぇ浼楁苯杞﹀湪涓鍥藉競鍦虹殑絝炰簤鍔涖

鎬葷殑鏉ヨ達紝澶т紬奼借濺鍦ㄤ腑鍥介攢閲忕殑鎻愬崌錛屽緱鐩婁簬鍏跺湪璁捐°佸搧璐ㄣ佹т環姣斻佸姩鍔涖佷繚鏈夐噺鍜岀粡嫻庢т笂鐨勫叏闈浼樺娍銆傞殢鐫涓鍥芥苯杞﹀競鍦虹殑鍙戝睍錛屽ぇ浼楁苯杞﹀皢緇х畫涓轟腑鍥芥秷璐硅呮彁渚涘崜瓚婄殑浜у搧鍜屾湇鍔★紝宸╁滻鍏跺湪娑堣垂鑰呭績涓鐨勯栭夊湴浣嶃